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ANALYST REPORT

Forrester Study: What It Takes To Be a Leader in B2B eCommerce

About the Analyst Report

Digital commerce is becoming a central strategy for driving core B2B business priorities — from increasing revenue to improving overall customer satisfaction and loyalty. But, new commissioned research conducted by Forrester Consulting finds that only 26% of B2B companies have fully implemented best practices that correlate with greater success in achieving these B2B sales goals.

Download this Forrester Study to learn:

  • How to assess the maturity level of your eCommerce operations
  • Structuring your organization to drive wholesale eCommerce success
  • Critical capabilities to look for in B2B eCommerce platforms
  • Top tactics used by leading B2B businesses to transform their digital buying experiences


Check out the companion webinar below with our guest Forrester Analyst John Bruno.  John analyzes these new research findings, shares benchmarks to help you evaluate your eCommerce maturity, and provides examples of how companies are successfully advancing their digital B2B experiences.

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Companion Resources

What It Takes To Be a Leader in B2B eCommerce webinar

What It Takes To Be a Leader in B2B eCommerce

78% of organizations say B2B eCommerce tools and technologies are helpful in improving overall customer satisfaction. Learn how leaders are gaining an edge in this webinar.